Insurance and disaster restoration sales is the focus of Jerry Winkley‘s Business by Design. Making sales work in a disaster restoration business comes from selling to a referral base and getting repetitive jobs. You can’t grow by relying upon filling candy jars, waiting for the phone to ring, and downloading the next program assignment from Xactanalysis©. Local sales must drive recurring referrals. Referrals drive sales and they’re built upon trust, credibility, and delivering excellent service every time you’re called out for 24 hour water mitigation, fire damage restoration, vandalism, trauma, biohazard, mold remediation, and hoarding or hoarders. Intentional sales processes build referring with insurance agents, maximize every sales opportunity with insurance claims adjusters, and network with plumbers, realtors, heating & air-conditioning professionals (HVAC), and general contractors. Dropping off ink pens, notepads, and candy jars falls far short of implementing the processes of intentional sales and targeted continuing education classes & marketing events. Jerry Winkley’s weekly accountability systems and training will grow the results as your sales team effectively implements sales processes Jerry used and taught for nearly three decades. Jerry grew his ServiceMaster© franchises from walking in the snow going door-to-door to the region’s #1 cleaning & mitigation leader. As a proven sales trainer, investing in Jerry’s training will more than pay for itself as your local sales make you less dependent on programs and more profitable on each claim.
